Research-Led UX for Complex Systems
These case studies show how I apply UX strategy to align user needs, business goals, and technical complexity—delivering clarity, trust, and scalable design solutions across high-impact tools and systems.
Elyse Breanne Design: Scaling Ecommerce for a Multi-Million Dollar Brand
Building a scalable, customer-friendly e-commerce platform that enabled the founder to grow to a multimillion-dollar business in a year.
“For anyone considering working with Sam, know that you'll have an incredibly knowledgeable and skilled professional on your team who is deeply invested in the growth and success of those she works with.”
— Nyah, EDF Renewables | Now at GenAIx